Apple wants everyone to refer to their Vision Pro headset as a “spatial computer”, not an AR/VR headset, because Apple loves twee-sounding names (that sometimes stick, but mostly just look vaguely silly years later, like “Dynamic Island” does and will). Verge writer David Pierce, in this article, refers to it (cheekily) as a “face computer” and it makes me smile every time I see it.
Also, the image below will always make me giggle. Apple is desperately trying to make wearing a VR headset (sorry, face computer) a perfectly normal, everyday thing, not something out of a Black Mirror episode where the eyes staring back out of the headset display start shooting death rays or something.