At least they got the month right

On September 1st I received the following in an email:

Happy birthday whenever!

It’s a birthday wish from Xbox. It’s nice of them to think of me.

My birthday is September 19th.

This made me wonder–since they got the month right, do they just send a mass of email out twelve times a year at the start of each month that covers every birthday for that month? If so, why? Is it a money-saving measure? Email has to be cheap, I’m inundated with it all the time.

Or did they really send it nearly three weeks before my actual birthday by mistake?

Anyway, it’s a cute dog, so thanks Mr. Xbox for the kind-of-early birthday wish!

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